The Business Academy @HOME

The Business Academy @HOME follows a concentrated curriculum designed to teach you the fundamentals of launching a business: idea generation, market research, business plans and pitches, competitive analysis, and generating funding. Each day begins with an in-depth analysis of one aspect of this journey, culminating in the unique opportunity for students to pitch their own business. Beyond business components, this program also provides insight into interview strategies and resume building skills to help students land any coveted internship or job. Students will gain a comprehensive education of business fundamentals and valuable hands-on experience so they will be ready to enter and succeed in the business world.

Pitch your company to investors.

Learn the ins and outs of entrepreneurship.

Accessible Education. Harvard Quality.

Program Overview

We seek to promote both hard and soft skills. Each day, we begin with a technical deep-dive into one aspect of business, whether that be developing an effective pitch or managing the financial side of a venture. We then transition into team-based activities in the afternoon that promote effective cooperation and collective execution. Our program guides students through the integral parts of launching a business. We aim to equip students with a comprehensive education of business fundamentals and to provide valuable hands-on experience so they will be ready to enter and succeed in the business world.

Our goal is to spark ideas and innovation within our students and equip them with the tools necessary to bring those to life. We hope to cultivate entrepreneurship and leadership skills for our students to confidently navigate a career in business.

Schedule

Day 1

Introductions & Icebreakers

Week Overview & Business Pitch Competition Introduction

Problem Analysis & Idea Generation Lecture

Brainstorming

Lecture on Market & Competitor Research

HBS Case Study Prep

Day 2

Group Work on SWOT Analysis & Presentation

Customer Research Lecture

Group Work on Customer Development Interviews

HBS Case Study Questions

Group Work Time

Day 3

Startups Lecture & Discussion

Business Plan & Funding Lecture

Brainstorming Company's Model 

Pitch Model & Example Pitch Lecture

Business Pitch Exercise

Day 4

Slidedeck Construction

Student Presentations

Harvard Q&A

Day 5 (Summer)

Guest Speaker - usually a Harvard professor or graduate student; sometimes a leading expert in the field.

Follow-up Q&A 

Further analysis of case studies & more interactive activities